In preparation for their upcoming two-track album, Year of the Hare (available June 16 via Deathwish), hardcore noiseniks Fucked Up have released a new, interactive “music video” (if you can call it that) for the album’s 21-minute title track.
The clip lives on the band’s website, and you can watch it by clicking on random points on the page (there are access instructions on the band’s website — which are vague, to say the least). The visuals themselves consist of 25 clips that show a day in the life of a young-ish corporate cog. The protagonist gets up in the morning, makes himself some eggs, goes to work, looks longingly out the window of his office, and sometimes sees people in giant white rabbit costumes. Watching “Year of the Hare” is a different experience for every viewer — each clip, which is synced to a different portion of song, plays in a different order every time you watch.
“The theme of ‘Year of the Hare’ focuses on time, and becoming lost in it,” guitarist Mike Haliechuk tells SPIN via email. “The modern way of life, getting stuck in time-sucking gadgets and trends, stress and scheduling. This unsolvable video we thought was an appropriate way to premiere the song online — in small little chunks of time that are impossible to navigate through, you can only get lost in them and try to find your way out.”
Click here to watch (and listen to) “Year of the Hare.”