Lady Gaga’s New Album ‘ARTPOP’ Will Also Be App-Pop
An interactive app will accompany the release, following after Bjork's 'Biophilia
Lady Gaga wants you to know her next album will be more than “just” an album. Right after announcing the first North American leg of her worldwide Born This Way Ball tour, the Mother Monster has declared, via a statement on her LittleMonsters.com website, that when it comes to her upcoming fourth album ARTPOP, well, there will be an app for that.
Following the lead of Björk, who released last year’s Biophilia through a series of interactive apps, Gaga says ARTPOP, due out in 2013, will be a “multimedia experience.” The app, she writes, is “the most major way to fully immerse yourself” in that experience and will be available for iPad, iPhone, and other mobile devices, plus computers.
So what’s in the ARTPOP app? Gaga promises “chats, films for every song, extra music, content, gaga inspired games, fashion updates, magazines and more still in the works.” Also look for periodic updates to the app from Gaga, much as she is able to keep updating her Twitter account and, indeed, the LittleMonsters.com site.
“You inspired me to create something that communicated with images, because YOU do, YOU communicate with me and each other with .gifs and pictures, and artwork, graphics ALL DAY 24/7/ YOU’RE AN ARTPOP GENERATION,” Gaga writes, adding as an aside, “start asking for IPADS FOR XMAS!!” As if Apple’s rivals weren’t already having a rough couple of weeks.