Mazdasxsw17

Mazda Studio at Empire Leaves Indelible Mark on SXSW 2017 and Beyond

Mazda thrives on the intersection of innovation, passion and technology. It’s why the annual SXSW 2017 festival was the ideal platform for the automaker to…
Scott T. Sterling / April 20, 2017

SXSW 2017 Gallery: Behind the Scenes at Mazda Studio at Empire

From heavyweights Rick Ross and Mastodon to shining new artists like Vagabon and Diet Cig, the Mazda Studio at Empire was a hotbed of activity…
SPIN / March 20, 2017

SXSW 2017: Mastodon, Kelela, and More from SPIN’s Closing Day at Mazda Studio at Empire

It was the perfect storm of party convergence. SXSW, spring break and St. Patrick’s Day all collided on the final Friday of Austin’s annual music…
Scott T. Sterling / March 18, 2017

SXSW 2017: DJ Esco, Danny Brown, Bibi Bourelly, and More Ignite SPIN’s Evening Showcase

Three days in and it felt like SXSW 2017 was about to hit its stride. It started innocently enough, with a hard-partying Tuesday night giving way…
Scott T. Sterling / March 16, 2017

SXSW 2017: Lil Yachty, the Drums, Sofi Tukker and Kweku Collins Turn Up SPIN’s Day Party

Early birds who roamed into the Mazda Studio at Empire for the SPIN Day Party on Tuesday, March 14 were hit with an exhilarating jolt of…
Scott T. Sterling / March 15, 2017

SXSW 2017: Robert Glasper, Jacob Banks and More Kick Off Mazda Studio at Empire

Mazda Studio at Empire at SXSW 2017 kicked off with a bang on Monday night as Robert Glasper and a veritable cast of all-stars lit…
Scott Sterling / March 14, 2017

Mazda Partners with SPIN, VIBE and Stereogum at SXSW 2017 for Mazda Studio at Empire

When making music, true artists pay close attention to detail. From tools of the trade to environment and the myriad elements of sound, creating timeless,…
Scott T. Sterling / March 8, 2017

SPIN SXSW 2017 Showcases at Mazda Studio at Empire: Mastodon, Danny Brown, Lil Yachty, and More

SPIN, VIBE and Stereogum (in conjunction with Mazda) have united to celebrate artistry and innovation in music and technology at the 2017 SXSW conference in…
SPIN / March 7, 2017