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Seattle Mayor Declares August 11, 2018 “Sub Pop Day” to Celebrate Label’s 30th Anniversary

SEATTLE, WA - MAY 18: A sign for Sub Pop Records, which signed the group Soundgarden, is seen at Light In The Attic Records inside the KEXP radio studio on May 18, 2017 in Seattle, Washington. Musician Chris Cornell, a member of revered rock groups Soundgarden and Audioslave, was found dead overnight in Detroit at age 52. (Photo by David Ryder/Getty Images)

Today marks the 30th anniversary of Seattle musical institution Sub Pop Records, and to celebrate the occasion, the city’s mayor Jenny A. Durkan has declared August 11, 2018 to be “Sub Pop Day.”

“The influence of Sub Pop helped establish Seattle as an international music destination, and is at the heart of our City of Music,” the proclamation states. “Sub Pop has a long history of challenging the cultural mainstream in irreverent and often hilarious ways,” citing the infamous Grunge Speak Hoax played on the New York Times’ Style section in 1992. Read the city’s full proclamation below.