Fresh off of dissing Beck’s recent Grammy win — and then apologizing for it days later — and teasing a surprise with a countdown website, Kanye West has unveiled his new collaboration with Adidas, the Yeezy 750 Boost. It’s a sneaker designed by the rapper as part of his deal with the famous footwear company, and a number of celebrities have already been spotted wearing the Yeezy today to support Ye’s endeavor. Watch a trailer (for sneakers? Sure.) above.
During the shoe presentation, Kanye reportedly played a new song called “Wolves” featuring Vic Mensa and Sia. You can hear the whole song — which is reportedly produced by Cashmere Cat and Sinjin Hawke — above and some snippets below. Pick up a pair of the Yeezy 750 Boost (reportedly limited to 9,000) yourself — if they don’t sell out immediately — at New York City Adidas stores on February 14, and elsewhere at a date to be determined. The sneaks will retail for $350, so start counting pennies now.
YO NEW KANYE MUSIC pic.twitter.com/KYFuT7xmh4
— Dynamics • £ (@theDYNAMICS) February 12, 2015