Watch Iggy Azalea, Charli XCX, Chromeo, and More Perform in Milk Music Ad
Samsung enlisted Little Dragon, Childish Gambino and others to vouch for its music streaming service.
Samsung has christened its contribution to the competitive streaming service market, Milk Music, with a star-studded commercial. In the clip, Milk users summon Little Dragon, Childish Gambino, and Chromeo by playing their songs on the app, which contains about 13 million tracks and 200 radio stations. The ad breaks down how its platform works — Galaxy owners peruse personalized radio stations and filter the content based on parameters like release date and popularity — but the screen time is mostly devoted to performances by current chart-toppers. John Legend delivers a few lines of “You & I (Nobody in the World),” and Iggy Azalea teams up with Charli XCX on their No. 1 single, “Fancy.”