Skip to content
News

Watch Lana Del Rey’s Bewitching, Surreal ‘Shades of Cool’ Video

Lana Del Rey 'Shades of Cool' Video Ultraviolence

Lana Del Rey’s spectral “Shades of Cool” now has a video to go with. Seen above, the Jake Nava-directed clip follows the movements of a ruggedly handsome older man — through the streets of Los Angeles at night, and eventually  very ’70s-styled abode. Initially, our Ultraviolence heroine appears as a hologram or an, ahem, shade that seemingly lives in the fellow’s head, but the lines between fantasy and reality mesh further as the nearly six-minute track haunts ever onward. Ultraviolence is out now — revisit the title track, “Brooklyn Baby,” and “West Coast.” Also, catch LDR on an upcoming Brian Wilson album.