Kurt Vile’s brand new Wakin on a Pretty Daze is a SPIN Essential (duh) and a real testament to putting a great deal of effort into making something feel effortless. In sum, his brand of strum offers “us the opportunity to get in touch with our quieter, better selves, the ones we struggle to make room for in our daily routines, the ones that would like to set aside the bullshit and take a walk in the park.”
In the new video for “Never Run Away,” Vile strolls through his beloved hometown of Philadelphia, clean white outfit both contrasting with his dilapidated surroundings and somehow seeming like the perfect thing to wear. Vile’s only real companions in the clip are his guitar and a large white bus, making for an effect that’s equal parts comic and cool. Chalk up those winning dualities to directors the Harrys, who’ve helmed similarly stylized videos for Toro y Moi and Ducktails.
“Kurt’s music, to us, has carried on the lineage established by musicians like Neil Young, Harry Nilsson or Tom Petty,” the Harrys wrote to NPR, who debuted the clip. “We wanted to make a video inspired by some of our favorite iconic album art by these sorts of artists … We wanted Kurt’s personality and sense of humor to come through in the video and shot it on 35mm to give it a natural and classic feel.”