Prince’s new album 20Ten may have a name of the moment, but the Purple One is leaving current technology behind in his first British newspaper interview in over a decade, telling the Daily Mirror that not only will the release be unavailable digitally, but that the Web is a thing of the past.
“The internet’s completely over,” the “Purple Rain” singer said.”I don’t see why I should give my new music to iTunes or anyone else. They won’t pay me an advance for it and then they get angry when they can’t get it.”
Prince will give away more than 2.5 million free copies of 20Ten on Saturday, July 10, when the album will arrive packaged with the Daily Mirror and Scotland’s Daily Record newspapers (his 2007 album Planet Earth was released in a similar way). But the release format isn’t Prince’s only anti-technology move: He’s banned his music from YouTube and iTunes, and even removed his official website back in 2006.
“The Internet’s like MTV,” he said. “At one time, MTV was hip and suddenly it became outdated. Anyway, all these computers and digital gadgets are no good. They just fill your head with numbers, and that can’t be good for you.”