No Advance Screenings for ‘Snakes’
New Line Cinema won't screen the buzzed-about film for reviewers, saying the fans should decide what they think for themselves.
This summer’s Internet marketing sensation/blockbuster, Snakes on a Plane, will not be screened for critics, New Line Cinema announced this week. While some might speculate that the studio worried about reviewers pulling a Joel Siegel (read more), New Line insisted the decision was based on letting the fans — the ones who blogged incessantly about the film for months — make their own decisions about the flick. “Understanding that fans would be the driving force behind the film, we decided early on they should be the first to see it,” the studio said in a statement. Fans of the flick will get to see if Snakes on a Plane, which stars Samuel L. Jackson, really lives up to the hype on Aug. 18 when the film is released in theaters across the country.
Talk: Do you think New Line has another reason for not hosting advanced screenings of Snakes on a Plane? COMMENT
On the Web: snakesonaplane.com