Some of pop music’s biggest artists will be forced to ditch their yachts for a more common form of transportation to this year’s MTV Video Music Awards.
Artists like Diddy, Mariah Carey, and whichever cleverly-suited rock bands MTV2 chooses to honor will step back into their limos once again to make their entrance at the annual awards show when it returns to New York City.
After two years in Miami, the VMAs are coming back to Radio City Music Hall on Thursday, August 31 at 8 P.M. ET/PT.
“We are proud that MTV has made New York City its home for the past 25 years, and once again has selected the Big Apple as host for the 23rd Annual MTV Video Music Awards,” said Mayor Michael R. Bloomberg in a statement. “An event of this magnitude and cultural importance will generate tremendous media exposure and with the thousands of visitors expected will yield a positive economic impact projected in excess of $25 million.”
Which is about what we can expect Jay-Z to spend to make a grand entrance.
Performers and presenters will be announced soon.
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