Media Kit 2010

SPIN Digital Media

SPIN.COM
The No. 1 music site for breaking news, album and concert reviews, festival previews, song premieres, acoustic video performances, and more. Plus, get expert daily recommendations about which music to buy and which shows to see.

THE SPIN NETWORK is a collection of top-tier music lifestyle websites. A curated group of music sites, each with its own unique perspective.

Combined, the SPIN Network reaches over 5.6 million monthly unique users and over 200 million ad impressions in the U.S. alone.

SPIN is able to combine online media and sponsorships with high-impact print advertising and events to create highly effective 360 marketing across platforms.

SPIN Mobile

SPIN Mobile iPhone App
A free mobile iPhone application that lets users get the latest music news, reviews, and photos all in an easy-to-use format.

M.SPIN.COM
A mobile optimized version of SPIN.com to reach a growing mobile audience of music enthusiasts.

SPIN Partner Sites

NME.COM
Ten-plus years as an online source for music news, reviews, and breaking bands, with 2 million average monthly U.S. geo-targeted page views.

JAMBASE.COM
A resource for those who need to experience music firsthand and live for the concert experience, with 6 million unique monthly page views.

SPIN Partner Blogs

A selection of music sites with the proven ability to influence the music community. Representing an indie voice, these blogs have developed an organic following in an extremely competitive, fast-moving environment.

Hipster Runoff
2,000,000 monthly page views

8 Tracks
2,000,000 monthly page views

Pretty Much Amazing
500,000 monthly page views

Free Williamsburg
500,000 monthly page views

Indie Shuffle
450,000 monthly page views

The Daily Swarm
325,000 monthly page views

Aquarium Drunkard
250,000 monthly page views

We All Want Someone To Shout For
175,000 monthly page views

The Music Ninja
150,000 monthly page views

I Guess I'm Floating
150,000 monthly page views

You Ain’t No Picasso
135,000 monthly page views

Culture Bully
120,000 monthly page views

Chromewaves
90,000 monthly page views

The Couch Sessions
40,000 monthly page views

Online Sponsorship Opportunities:

SPIN SESSIONS@408 Each month, SPIN.com welcomes “of the moment” artists into our NYC headquarters for an exclusive performance and interview with SPIN.com dubbed as SPIN Sessions @ 408 (408 is SPIN’s address). SPIN invites our partners to take advantage of the opportunity to associate with this high-quality content.

IT HAPPENED LAST NIGHT SPIN.com covers the biggest live concerts in the country including tour openers, reunion shows and more. SPIN.com photographers and writers capture the best concert experiences—taking the music enthusiast to shows that they wish they could attend.

DEDICATED E-BLASTS A customized e-newsletter created by the SPIN in-house design team using sponsor assets to promote a product, promotion or brand to the 160,000+ opt-in newsletter subscribers.

SPINSIDER NEWSLETTER A weekly newsletter delivered to an opt-in list of over 160,000 subscribers, used to distribute and promote the most recent and relevant content—including sponsored content to the SPIN reader.

CUSTOM AD PLACEMENTS SPIN.com specializes in custom high-impact ad placements, advertorials, sweepstakes, and promotions.

Video Header

Video Header
Specs: 975x300 3rd Party Ad Tag or Flash
Tracking: Pointroll, Dart, Atlas, Eyeblaster, Eyewonder
Animation Guidelines: 30 seconds maximum animation on load. Sound must be user initiated. Video must have stop/play controls.

Run of Site Skin & Homepage Header

Static Homepage Header
Specs: 975x300 JPG or GIF
Tracking: Dart DFP 1x1 pixel

Run of Site Skin
Specs: 1280x800 JPG or GIF
Tracking: Dart DFP 1x1 pixel