Why she matters: The 18-year-old is the first signing to trendsetter M.I.A.'s label, N.E.E.T., and it makes sense, given Rye Rye's edgy, regionally-influenced take on hip-hop -- and her love of glow-tastic outerwear.
You should know: Rye Rye is following her mentor's lead: Just like M.I.A. at the Grammys, she'll be performing at All Points West with a bun in the oven.It'll be her first child.
WATCH: Behind the scenes of Rye Rye's music video for "Bang"
Vince Staples is hardly the ingratiating type. “Don’t shake my hands unless you passing payment,” instructs the redoubtable young’un on “C.M.B.,” a paean to ruthlessly mercenary, Randian capitalism. “Keep your salutation / I need my 40 acres.” This ice-grilling Left Coaster is more Mack 10 than Myka 9, a verbal marksman who refuses to placate… More »