La Luz Spread Cold War Paranoia in Scaremongering 'Brainwash' Video

Surf-pop gals' newest single out via Suicide Squeeze Records

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Kyle McGovern WRITTEN BY
Kyle McGovern

La Luz channel the heart-swelling aesthetic of Phil Spector's girl groups, employing crisp four-part harmonies, choreographed dance moves, and pastel color patterns. In the video for new single "Brainwash," the Seattle quartet also imports the more sinister aspects of the '50s and '60s. Footage of the all-female band performing on television is interspersed with apocalyptic clips that recall Cold War-era paranoia and groupthink: Mushroom clouds spread across the sky and not-so-subliminal messages ("OBEY!") flash on the screen. Revisit the 20th century by watching the video above.

La Luz tour dates: 

July 19 - Cleveland, OH @ Happy Dog 
July 20 - Detroit, MI @ Garden Bowl 
July 21 - Chicago, IL @ Empty Bottle 
July 24 - Denver, CO @ Moes 
July 26 - Boise, ID @ Neurolux 
July 27 - Seattle, WA @ Capitol Hill Block Party 

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