Watch Kye Kye's Shocking 'Scared or Selfish' Video

Piano-laden track appears on Estonian quartet's second album, 'Fantasize,' out now

Play
WRITTEN BY
Nim Barshad

At first glance, Kye Kye may seem like an exercise in novelties: they're an Estonian quartet that's settled in Portland; their lineup features three siblings and one in-law; and their second album was funded by a $40,000 Kickstarter campaign. But their music has drawn repeated comparisons to Sigur Rós and M83, demanding a closer look while also proving that Estonians can sing in unaccented English just as well as Scandinavians.

In the new video for "Scared or Selfish," a single from this past January's Fantasize, frontwoman Olga Yagolnikov (whose husband and two brothers round out the roster) takes center stage. A relatively stripped-down piano-and-synth production for the electro-ethereal outfit, the track gets a pensive visual treatment, replete with interspersed bits of home videos, dark tracking shots, and a heavy second-act twist. Watch it all above.

00:00 00:00 No Song Selected More info
00:00 00:00
placeholder
Now Playing
  • 1 M.I.A. — Gold " 01:48
  • 2 A Sunny Day in Glasgow — Bye Bye, Big Ocean (The End) [Ice Choir Remix] " 04:35
  • 3 Azealia Banks — Heavy Metal And Reflective " 02:31
  • 4 Mystery Skulls — Paralyzed (Single Version) " 02:34
  • 5 G-Eazy — Say Ft. French Montana " 04:32
  • 6 Kevin Morby — We Did It All Wrong " 04:47
  • 7 Kiesza — Giant In My Heart (Arches Remix) " 05:50

SPIN is a member of SPIN Music Group, a division of BUZZMEDIA