Kimbra Remakes ’90s Music Videos in ’90s Music’ Video
Channels Missy Elliott, Jamiroquai, Björk, and even "Barbie Girl"
It’s no easy feat to establish yourself as a standalone star after being featured on a song as ubiquitous as Gotye’s “Somebody That I Used to Know,” but Kimbra is at last well on her way. She’s got a fantastic and bizarre new single making the rounds that blends bright pop production with arty effects, rap beats, fuzzy guitars, R&B falsettos, and all manner of odd bells and whistles. Now there’s a fittingly crazy/sexy/cool video to go with for the song dubbed — oh yeah, did we forget to mention that? — “90s Music.” The song’s hook pays tribute to some familiar names: “MJ and Mariah / Nirvana and Aaliyah / R. Kelly and Mary Blige / TLC and Left Eye.” And the clip, naturally pays visual tribute to some of the era’s most memorable videos — visuals from Missy Elliott, Busta Rhymes, Björk, Jamiroquai, and, as Stereogum points out, Aqua.