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Watch Ski Lodge Infiltrate a Suicide Cult in ‘Just to Be Like You’ Video

Brooklyn quartet's deceptively sad song paired with doomy clip

picture-18547-1390524318Kyle McGovern // April 12, 2013

Ski Lodge’s latest single may be titled “Just to Be Like You,” but the glistening jangler’s just-released video might as well be a PSA about the dangers of groupthink. The outdoorsy clip, directed by Ian Perlman and Ted Greenberg, hones in on a hood-wearing cult; we sit in on a red wine-drenched feast and experience a too-close-to-drowning baptismal thanks to a new pledge who has clearly been coaxed by his girlfriend into joining. Luckily, by the time the suicide portion of the night arrives, our hero realizes the Kool-Aid has been laced with poison.