The National Perform at Zara’s New York Outpost
Businessmen and fashion industry folk rock out
“We just signed with Zara,” joked Matt Berninger, the frontman for the National, on hand to perform at the Spanish retailer’s New York flagship store for its Wednesday opening. “They’re starting a record label.” While it’s not unheard of for a big fashion brand to start a record label these days, it was noteworthy that the Brooklyn-based band, which recently sold-out a six night stand at New York’s Beacon Theater, was playing for a bunch of Italian-suited businessmen and fashion industry folk. True professionals, the band members kept their cool, despite chatty shoppers and a makeshift stage, delivering a seven-song set that transported the lucky fans beyond the midtown store setting. Stranger things have happened.
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